Learn how you can affordably and professionally create video to promote your business. You will be taught by the experts how to find your target audience and create video content that connects! You will learn what OTT is and how you can use it to grow your business.
7:30 AM Registration, breakfast and networking
8:00 AM Presentation begins
9:00 AM Presentation ends
Come learn about the fast growing and changing OTT space. Explore the different types of content and how to target audiences using different capabilities with streaming. Find out why not all video is created equal.
Mike Kartson has 13+ years of digital marketing experience, currently serving as the Sr. Manager of Advanced Advertising for Spectrum Reach. Prior to joining Spectrum he spent a decade working at Fathom, a digital marketing agency in Cleveland, Ohio. While there he focused on account management and solutions consulting across verticals like education, healthcare, and financial services. His early career was focused in Financial Services, working at KeyBank and JP Morgan Chase. He is a John Carroll graduate and currently resides in suburban Cleveland. When he isn't working he enjoys Cleveland sports, trying new restaurants, and streaming TV.